Adsense changes its Terms and Conditions again!

It is a practice obviusly every compnay/business does every now and then. Google has changed its terms and conditions recently.

This time around, most of the changes to the Terms and Conditions fall into two broad categories: 1) future products and features and 2) privacy requirements. Specifically, one of the main changes is that the terms anticipate future products that may become available in other advertising formats and mediums, for example Gadget Ads. As we look forward to monetizing more online and offline content, we’ve re-worded some portions of the terms to make them applicable across a broader array of media and formats — anticipating, for example, that future products may be priced, paid, or managed differently than current ones.

We’ve also added some specific requirements that make it necessary for publishers to post and abide by a transparent privacy policy that users see. According to this policy, publishers must notify their users of the use of cookies and/or web beacons to collect data in the ad serving process. This change relates to advertisers’ use of innovative products and features like Gadget Ads and other offerings in the future.

Google AdSense now allows us to change Payee Name

I have never known this before. This certainly is a great news for thousands of Adsense publishers. Google AdSense now allows you to change payee name. The process is very simple. All you need to do is to fill payee name change form provided google and submit. Once reviewd you will be sent a confirmation.

AdSense Referral says goodbye to publishers outside of North America, Latin America, and Japan.

You will find it hard to believe but, it is true! Google is removing AdSense referrals for users outside of North America, Latin America, and Japan. Google found out that AdSense referrals in these regions does not perform very well. In a written statement google stated:

For publishers not located in any of the three regions detailed above, we’ll soon be retiring referrals promoting AdSense. We’ve found that this referral product has not performed as well as we had hoped in these regions. Again, please keep in mind that you can still generate referrals for the other products listed under the ‘Referrals’ section of your AdSense Setup tab.

Read the rest of this entry »