Google Analytics is one of the most popular and helpful tool many webmasters use on daily basis to gather critical information about their website visitors and what links on the site are getting the most traffics. Lately I have received few questions from some of my followers asking what are the best alternatives to Google Analytics. At first I thought this can not be true. I asked myself why would someone want an alternative tool. For me this is the best implement out there. It provides a lot more information no other device provides. I often use the data collected from it in my marketing plans. I particularly like the way traffic stats are provided. And from what I have seen this is the view majority of webmasters share. I have not met a single successful webmaster who is not a fan of this amazing contrivance. I did an extensive research to find out the possible reasons as detailed below. Read the rest of this entry

We all know beginning of April every year is a funny day with thousands of April Fools jokes online. One of the jokes I have noticed this year is from internet giant Google.

April Fools’ morning, Google announced it was changing its name…to Topeka.

The gag comes one month after the real Topeka decided to temporarily change its name to Google. Topeka’s mayor signed a proclamation to help convince Google his city was the best place for its soon-to-be-launched broadband network.

Today, Google fired back, replacing its standard home page logo with the word “Topeka.” A photo showed the Google headquarters with a freshly updated sign. And a placard was even provided to help you learn the proper way to use the new name in conversation.