Google ranking factors - A quick look

Link popularity is a vital factory Google and other search engines consider when giving ranking in SERPs. Other factors such as good content, promoting your niche or specialty, doing quality work, serve your visitors, keeping it technically correct, etc are some other factory you should keep in mind. Such techniques are often referred as “White Hat”.

The age of the website and the legth of registration also plays a role in ranking. Google has its own ranking standards and procedures. Massive backlinks can be an added advantage for you.

Google’s complex, automated methods make human tampering with our results extremely difficult. And though we do run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a higher PageRank). A Google search is an easy, honest and objective way to find high-quality websites with information relevant to your search.

Some of the other factors include:

• Use of title Tag: Use short and a unique title tag. You may include few keywords Within the tect. Use a unique title for each page.
• Keyword destiny: Use your keywords within the text. Not a must.
• Anchor Text of Links